Anatomy of a Founder - Digital Frontier
The Anatomy of a Founder podcast explores the building blocks of entrepreneurship beyond the polished headlines and filtered truth. In each episode, Jennifer Sieg will get to know the real version of the founder – their mindset, their missteps and the grit it takes to turn vision into reality. Whether you’re a founder, budding entrepreneur or just curious about the truth behind the job title, our growing Anatomy of a Founder community is for you. You’ll learn not just about how companies are built, but why founders keep going when things get tough – real perspectives that will help you shape a bigger and better future.
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Episodes
Friday May 23, 2025
Friday May 23, 2025
Season 1 of the Anatomy of a Founder podcast is all about foundations – the unpolished, often messy beginnings of building something from nothing.
Is there ever a right time to start? Is there such a thing as being too early or too late? How do you know when you’re ready?
These are some of the themes we explore throughout the next four in-depth episodes of the Anatomy of a Founder podcast, brought to you every two weeks.
Special guests include:
Barney Hussey-Yeo, founder of Cleo
Maggie McDaris, co-founder of Phase
Avion Gray, co-founder of Belong
Asti Wagner, founder of Invyted
Thursday May 29, 2025
Thursday May 29, 2025
Are founders just wired differently? with Barney Hussey-Yeo founder of CleoIn this episode, we speak with Barney Hussey-Yeo, founder of the AI personal assistant app Cleo, about what it takes to turn a startup idea at the age of 24 into a multi-million-pound company. If you have the right amount of passion, ambition, and “radical self-belief,” you may have what it takes to hit the ground running and succeed.
Season 1 of the Anatomy of a Founder podcast is all about foundations – the unpolished, often messy beginnings of building something from nothing.
Is there ever a right time to start? Is there such a thing as being too early or too late? How do you know when you’re ready? These are some of the themes we explore throughout the next four in-depth episodes of the Anatomy of a Founder podcast, brought to you every two weeks.
Special guests include:
Barney Hussey-Yeo, founder of Cleo
Maggie McDaris, co-founder of Phase
Avion Gray, co-founder of Belong
Asti Wagner, founder of Invyted
Thursday Jun 12, 2025
Thursday Jun 12, 2025
Maggie McDaris - Redefining productivity
In this episode, we speak with Maggie McDaris, co-founder of hormone-tracking productivity tool Phase, about why it’s important to balance ambition with personal well-being as a founder of an early-stage startup.
On a mission to provide women with the right tools to optimise their productivity in alignment with their natural biological cycles, McDaris tells us how she embarked on the path of entrepreneurship with a passion for change, all while emphasising the importance of strong relationships, curiosity and self-motivation.
3 days ago
3 days ago
In this episode of The Anatomy of a Founder podcast, we sit down with a visionary entrepreneur to discuss the journey of building 'Belong,' a pioneering wealth-building platform. From navigating the tech hub of Silicon Valley to overcoming personal and professional challenges, this candid conversation covers a multitude of topics, including the importance of community, the naivety and courage required to be a founder, and the innovative Boost Loan feature that sets Belong apart. Tune in to gain valuable insights on ambition, the evolution of fintech, and the critical role of customer-centric design.